UX DESIGN

WEB DESIGN

Novathenics

ABOUT

Novathenics is a client project where I helped a small business to create their first website.

The client is a personal trainer who was looking to build up his brand and hold classes in his own space. This website acts as a landing page for new and existing clients to be able to find him on the search engine, as well as book classes from him directly.

Brand building with a voice on the search engine

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Brand building with a voice on the search engine ·

My Process

  • Empathise

    Understanding user’s needs.

    Through our constant communication, I was able to truly understand the needs from my client.

    He needed a place for this brand to shine, to promote itself on the internet, and also for people to find him on the search engine.

  • Brainstorm

    Looking through similar personal trainer websites, and fitness sites, I was able to identify what a fitness website should feel like, especially one that is friendly and feels like a community.

  • Prototype

    Creating drafts of how the system flows.

    We wanted the page to feel easy and navigable without bringing any confusion to his clients, especially any new ones.

    Hence, navigation was priority and having clear wordings, as well as a side navigation bar pinned to the page.

  • Test

    Collect feedback.

    Through continuous development practices, I was able to produced a website that addressed all of my client’s needs.